A 35-year-old landscaping business, online for the first time.
8-page bilingual EN/FR site, service area map, Google Reviews, seasonal CTAs, and bilingual door hangers.
Overview
A family-run landscaping and snow removal business in Montréal's West Island: 35+ years old, known by neighbors, invisible to Google. The job was an end-to-end digital presence that didn't lose the human feel of a business run by the same people who show up to mow your lawn.
The brief
Three decades of loyal customers, zero digital footprint, and a business that runs two very different seasons (landscaping in summer, snow emergencies in winter). The site had to handle both without feeling like two sites pasted together.
Approach
Bilingual EN/FR site with LocalBusiness schema, interactive service-area map for the West Island, project gallery slider, Google Reviews integration, and a seasonal CTA system that pivots between landscaping and snow-emergency mode. Paired with a brand guideline doc so their next intern can stay on-brand, plus bilingual door hangers for the real-world layer.
Outcome
Pending final deploy. The system is built; the client is lining up launch.
Selected visuals